Ihuoma

My name is Ihuoma Chukwuezi and I’m from Owerri, Imo state in Nigeria. I started a fashion and beauty business in my second year in the University. I can still remember how it was for me. Many a night, I’ll cry myself to sleep after hours of thinking about what I’m doing wrong and coming up with absolutely nothing. I had no physical store, I was based fully online and I was combining my business with school work. It was a rollercoaster! It took me years before I could figure out what I was doing in that business and how to scale it efficiently and I haven’t looked back ever since. The same way I found it difficult growing my business online I knew that there would be other people just like me who needed the help and that’s how digitalbizguru came to be.

How To Go Viral: 7 Steps To Increase Your Audience Reach

Digital marketing, Business, Your Customer /

The first stage to becoming viral is to comprehend the audience you’re attempting to reach. Identify your target market if you haven’t previously.
The demographic most likely to be interested in your brand or product is known as the target audience. Members in this group frequently have similar interests, pastimes, and behavioral patterns. Focus on your target market by keeping an eye on who is following your brand, how they communicate with you, and why they do so. Observe how the world around them is affecting them as well.

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The Ultimate Guide to Crafting Engaging Email Marketing Campaigns

Uncategorized, Business, Digital marketing, Email Marketing /

Did you know that one of the best ways to communicate with your customers is via email. Emails can be used to generate leads, raise brand awareness, and promote product sales.
Over 4 billion people, or more than half the world’s population, are thought to use email daily. The appeal of email marketing to advertisers goes much beyond just its sizable user base. Last year, an estimated $36 was made for every $1 invested in email campaigns.

In this article, we’ll be offering some tips for raising the conversion rates of your email marketing.

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Crafting a Digital Marketing Campaign That Works: Four Essential Components to Excel

Digital marketing /

While it may not be practical to abandon tried-and-true traditional marketing techniques like business cards, newspaper ads, word-of-mouth, banners, exhibitions in trade shows, and mainstream media ads, today’s technological advancements necessitate that any company that wants to stay relevant and ahead of the competition must make a significant investment in digital marketing. This article will show you how you can achieve this.

Crafting a Digital Marketing Campaign That Works: Four Essential Components to Excel Read More »

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